The Link Between Metadata and Sales
Nielsen Book's White Paper: The Link Between Metadata and Sales
Nielsen Book's research demonstrates the benefits of enriched data on book sales. After its initial findings were released in 2011, Nielsen undertook further research that provides more in-depth information about the impact of data on book sales, not just the type of data but also by genre.
For further information contact:
Andre Breedt, Director, Nielsen Book Research
t: +44 (0)1483 712 227 or email: Andre.Breedt@nielsen.com
Mo Siewcharran, Head of Marketing, Nielsen Book
t: +44 (0)1483 712 300 or email: Mo.Siewcharran@nielsen.com